Social Media & Content Strategy

Social Media Content Planner

Plan social media content calendars, develop creative briefs, select campaign assets and coordinate production for multiple client accounts.

Full-Time Hyderabad (On-site) Social Media & Content Strategy
Job Description

Social Media Content Planner

RedCrown Technologies is seeking a creative and organized Social Media Content Planner to manage social media content planning and production coordination for multiple clients. This role focuses on content calendars, creative direction, asset selection and collaboration with designers, video editors and social media managers rather than hands-on graphic design or video editing.

Responsibilities

  • Plan monthly, weekly and daily social media content calendars for multiple client accounts.
  • Review, organize and select photos, videos and creative assets from shared drives and client folders.
  • Develop creative concepts for reels, carousel posts, stories and static social media posts.
  • Prepare detailed creative briefs for graphic designers and video editors.
  • Discuss visual style, storytelling, transitions, pacing and brand requirements with the creative team.
  • Coordinate with graphic designers, video editors and social media managers throughout production.
  • Ensure all content follows brand guidelines, platform best practices and client expectations.
  • Research social media trends, viral content formats and audience engagement opportunities.
  • Review completed creatives, provide feedback and maintain organized content libraries and documentation.
  • Ensure assigned social media content is delivered within project deadlines.

Requirements

  • Strong understanding of Facebook, Instagram, LinkedIn, X, YouTube and other social media platforms.
  • Excellent content planning, organization and time management skills.
  • Strong visual storytelling, creative thinking and attention to detail.
  • Knowledge of current social media trends, content formats and platform best practices.
  • Ability to communicate effectively with designers, video editors and social media managers.
  • Experience managing multiple client projects or social media accounts simultaneously.
  • Basic understanding of branding, marketing and audience engagement.
  • Familiarity with AI-assisted content planning tools is an advantage.

Preferred Tools

  • Google Drive, Google Sheets and Google Docs.
  • Metricool or similar social media management platforms.
  • Canva for content planning and creative references.
  • ChatGPT or other AI productivity tools.
  • Trello, ClickUp, Asana or similar project management software.

Qualifications

  • Bachelor degree in any discipline.
  • Minimum 3 years of experience in social media content planning, content coordination, digital marketing or a related role.
  • Experience working with creative teams and managing multiple social media accounts.

Key Performance Indicators

  • On-time delivery of planned content.
  • Accuracy and completeness of content calendars.
  • Quality and clarity of creative briefs.
  • Reduction in revision cycles through effective planning.
  • Consistent brand alignment across client accounts.
  • Team collaboration and workflow efficiency.
  • Contribution to improved engagement and campaign performance.

Why Join RedCrown Technologies?

  • Work with diverse brands across multiple industries.
  • Collaborate with a creative and technology-driven team.
  • Opportunity to work with AI-powered marketing workflows.
  • Professional growth in digital marketing and content strategy.
  • Dynamic, collaborative and innovation-focused work environment.
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